Norwood went back to its roots and helped 1st Product out with some clothing labels. (Long before we were a print company, Don and Kath Eason started Norwood by producing clothing tags).
1st Product are a men’s streetwear and accessories store. They like to do exclusive collaborations with brands and artists for one-off and limited edition sales.
This particular job was a limited edition run of 25 Rugby Jerseys for Canterbury NZ. Along with the clothing labels we also printed stickers and PVC patches to complete the package.
The UGLY Rugby Jersey harks back to the 1970s when Canterbury would use the fabric off-cuts from existing Jerseys to make one-off Rugby jumpers. This collection was no exception. Each piece a one-off, individually numbered and exclusive to 1st Product. The jumper came with its own gym bag, Calf socks, Embroidered Patch work & stickers